MGT/498 Strategic Management -Environmental Scan Paper

Write a 1,050 word paper in which you complete the following:
? Research and describe the internal and external environments of 2 to 3 real-world companies using an environmental scan.
? Determine what competitive advantages each company has and what strategies each company is using.
o How does each company create value and sustain competitive advantage through business strategy?
o What measurement guidelines is each company using to verify its strategic effectiveness?
o How effective are the measurement guidelines that each company is using?
APA Formatting and Writing Style Requirement – All documents are to be typed, proofed for grammar and spelling errors. Required word length does not include the cover page or reference page. Citations
and References are required from a MINIMUM of 2 ACADEMIC sources for this assignment.