Integration – Causal Chains and Strategy- CASE assignment

Require 3-4 page report

For this case assignment you will play the role of a consultant in presenting a case to a medium to large technology firm. A representative from the company, Sonic Technologies has contacted you and asked for you to meet with a group of company executives and to discuss how the Balanced Scorecard approach works in technology organizations.

Of course, it is well known that consultants are not all-knowing and that it is not uncommon to do a considerable amount of research before presenting a case to a given client. Fortunately, you came across the following document while preparing for the assignment:

Your task is to prepare an overview document that you will provide the individuals who participate in your meeting. This document should not exceed 5 pages, but should summarize the key points of the balanced scorecard process based on what you have learned this session and you need to apply what you have learned to technology organizations.

Rohm, H., Malinoski, M., Strategy based balanced scorecards for technology. Balanced Scorecard Institute. Retrieved from: http://www.balancedscorecard.org/Portals/0/PDF/Technology%20Company%20Balanced%20Scorecard%20Systems_06222010_Final.pdf

Your essay should be 3 to 4 pages long and include the following:

Introduction: In this part of your essay you will need to introduce your topic and provide a very brief overview of the key points you plan to make in your paper.

Analysis: In this section you will present the actual comparison and contrast between BAA’s approach to the Balanced Scorecard and more traditional approaches.

Conclusion: Wrap up your argument with a clear and cogent synopsis of your findings. Do your best to convince your reader (aka, your professor) as to your position.